We’re SWAN

A company born at the intersection of beauty and technology.
We created a next-gen smart mirror that goes way beyond reflection.It’s part video playground, part marketplace, part social community.All beauty, all the time. All housed inside one gorgeous piece of hardware.


The future of beauty is now. See yourself.

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LIGHTS

The right light is everything. We designed our mirror with adjustable LED lighting.Change up brightness and color temperature for all your beauty needs – from everyday looks to full glam, your morning and nighttime skincare routines, a video tutorial you’re watching or shooting, and so much more.

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CAMERA

The lens at the top of the screen is a 13 Megapixel HD camera, so you can record beauty routines, save looks you love, and create social content. We included a dual microphone system for recording audio too.

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ACTION

Start your SWAN experience with an A.I. powered skin analysis. Learn what’s best for your skin, then dive into a world of curated beauty content and products. Check out tutorials, tips, trends and more. Shop from an assortment of beloved brands, new discoveries and cult-favorites. Use the mobile app that comes with your mirror so you can SWAN on the go.